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Our Mission, Vision, and Core Values
Our mission is to empower business owners by simplifying financial management, providing clarity, and equipping them with the tools and knowledge to take control of their finances. We are dedicated to fostering confidence, enabling informed decision-making, and supporting the success of small businesses.
Our vision is to be the trusted financial partner for small business owners, inspiring them to confidently navigate their finances, achieve sustainable growth, and realize their full potential.
Our core values are rooted in accountability, honesty, integrity, and providing quality customer service.
Looking for an accountability partner? We’d love to hear your story and learn how we can support you.
Meet our Founders
Caira
"After years of working in big corporate firms, I realized something was missing—real impact. Small business owners often only connect with their CPAs once a year, leaving them navigating their finances solo the rest of the time. I created S.A.G. Accounting & Bookkeeping to change that. Our mission is simple: to elevate and educate entrepreneurs so they feel confident in their financial decisions year-round—not just at tax time. Because running a business is tough, but managing your finances doesn’t have to be."
Matt
"As a former Executive Pastry Chef and business owner, I know firsthand how difficult it can be to balance your passion with financial management. Too often, entrepreneurs struggle to get the support they need, especially when traditional accounting services come with high hourly fees and limited accessibility. That’s why I take a personalized approach—tailoring services to fit your unique business. By streamlining financial processes, I help clients not only save time but gain the clarity and confidence they need to make informed financial decisions year-round."